About Lawrence

A man with shoulder-length black hair, glasses, and a slight smile stands outdoors in front of green trees, wearing a navy blue shirt over a light gray t-shirt.

Lawrence is a Toronto-based designer and researcher who is passionate about improving health, care and well-being for all people.

With 15 years of experience across health research, non-profit, and government sectors, his work strikes a balance between strategy and execution, driven by empathy and the desire to understand others’ lived experiences.

As a multidisciplinary designer (or “generalist”), Lawrence draws on his background in industrial, visual, and experiential design to inform and build tangible solutions that brings clarity to complex challenges, foster collaboration and communication, and creates meaningful connections for users and providers alike. You can call it pragmatic optimism.

Outside of work, his creativity extends into hand lettering, urban sketching, and a rediscovered interest in painting. He is also an avid bookworm, a fair weather cyclist, and a frequent listener of narrative-driven podcasts.

Design

Print & Digital Design
Report & Editorial Layout
Presentation Design
Branding Implementation
Information Visualization
Accessibility (AODA)
2D & 3D Prototyping

CAPABILITIES

Research & Strategy

Service Design
Design & Systems Thinking
Qualitative Research
User Personas
Service Blueprinting
Journey Mapping
Data Analysis & Synthesis

Facilitation

Workshop Design
Multi-Modal Engagement
Participatory Co-Design

Association of Registered Graphic Designers (RGD)
Certified Member & Co-Lead of the RGD 2SLGBTQIA+ Virtual Community

As a Member of the RGD, I am required to abide by the rules set out in the Code of Ethics, ensuring I maintain the highest standards of professionalism and ethical conduct in my practice. As I explore ways to incorporate Artificial Intelligence into my practice, I am committed to understanding its ethical, legal and societal implications. I will ensure that my clients (and employees) understand how and why AI systems are being used, including their purpose, limitations and potential impacts. This commitment also includes properly crediting creators and disclosing when work was created with the assistance of AI.

AFFILIATIONS

M.Des, Design for Health
OCAD University

Bachelor of Design
University of Alberta

EDUCATION

Worked at Healthcare Human Factors, CanAge, AGE-WELL, Health Design Studio, and the City of St Albert

Volunteered at The ArQuives, Edmonton Wayfinding Society, Media Architecture Design Edmonton, The Works Art & Design Festival, Art Gallery of Alberta, and Edmonton General Continuing Care Centre

FORMERLY WITH